HenkinSchultz | Sioux Falls Advertising, Marketing and Interactive Design » The Hits

“Just Like You”

Mark Johnson — Thu, 01 May 2008 22:24:31 +0000

Dakotabilities
What does Dakotabilities do? That was the question that needed to be answered in this general image spot.

The things is, the people served by Dakotabilities are no different than the rest of us – they simply have extra needs. So, Dakotabilties asked HenkinSchultz to highlight these people – and to ask the general public not just to tolerate their place in the community, but also support it.

In doing so, they answered the question: what does Dakotabilties do; “Support independence, choice and access to an inclusive community, and provide opportunities for people with disabilities.”

“Keep ‘Em Clean, Keep ‘Em Safe”

Kirby Schultz — Sat, 05 Jan 2008 22:32:09 +0000

Paralyzed Veterans Association of South Dakota
You might not think about how important shoveling your sidewalks can be.

That is, until you understand the difficulty those with disabilities have getting through a foot of snow.

Which is why PVA of SD asked us to put together a public service announcement highlighting the need of shoveling. This spot was designed to remind us that, despite a city ordinance, sidewalks are still being neglected and those with wheelchairs and walkers pay the price.

“Parents Matter”

Becka Carlson — Mon, 01 Jan 2007 22:37:56 +0000

Prairie View Prevention
An errant night. A few too many drinks. An attempt to drive home. South Dakota faced a rash of deaths do to underage drinking and driving, and needed help.

A case study in effectiveness, the Parents Matter campaign for Prairie View Prevention brought to light the pain of parents who had lost their children due to drunk driving-related accidents.

What’s more, it has proven effective. Since the campaign’s launch in 2006, fatalities have gone down every year.

“Where Eagles Fly”

Kirby Schultz — Sun, 01 Jan 2006 22:45:56 +0000

The First National Bank in Sioux Falls
120 years of building successful relationships in agriculture and agri-business has to be worth something, right?

FNB thinks so, and so do we. Which is why this spot for The First National Bank in Sioux Falls’ agribanking is so powerful in its simplicity – you know exactly what you need to know about the bank in just three simple concepts: stability, longevity, and trust.

After all, it’s exactly what you’ve always wanted from a bank.

“Something’s Happening”

Kirby Schultz — Sat, 01 Jan 2005 23:05:16 +0000

Downtown Sioux Falls
Downtown Sioux Falls – packed to the gills with restaurants, shopping and more. So how do you get it all into one spot?

HenkinSchultz took the essence of DTSF and packed this spot to the gills with a genuine feeling of excitement.

And to wrap it all up, we wrote a song. Talk about something happening!

“Avera eICU Care”

Kirby Schultz — Thu, 01 Jan 2004 22:05:40 +0000

Avera Health
When you’ve got the technology to keep people well, you’ve got to flaunt it. And when it’s as advanced as this, it’s got to look good.

An Avera-wide initiative to provide advanced technology for patients across the entire Avera network, Avera eICU Care offers major benefits for small-town clinics and hospitals.

Our goal: make it known that Avera’s got the technology, and that the best in health care is right here, close to home.

“Introducing the Heart Hospital of South Dakota”

Kirby Schultz — Wed, 01 Jan 2003 22:14:22 +0000

Avera Heart Hospital
Introducing a new concept takes the perfect launching pad – especially when it’s a dedicated Heart Hospital the likes of which had never been seen.

After all, a hospital dedicated to your heart and vascular system was a new thing when Avera Heart Hospital (then simply the Heart Hospital of South Dakota) opened its doors.

HenkinSchultz set the tone with a heartstring tugging general image spot that got people thinking about what matters most in life: Life itself.

“2bu.”

Joe Henkin — Wed, 01 Jan 2003 22:01:18 +0000

University of South Dakota
To prospective students, a college is only as good as the image it portrays. Which is why HenkinSchultz was asked to help the University of South Dakota.

The situation: The University of South Dakota was lagging behind rival colleges in admissions and interest with traditional students.

The answer: Make college appealing to the people who matter most: the future students.

The outcome: This campaign led to an increase in admissions – and a total change in attitude toward The U.

The legacy: The Big Red U is still being used to this day, and the University effectively owns the letter “U” as it pertains to South Dakota.

“Great Faces, Great Places”

Kirby Schultz — Tue, 01 Jan 2002 23:11:33 +0000

South Dakota Department of Tourism
If you’ve never been to South Dakota, you’d be forgiven for not knowing the variety of options located therein.

Of course, It’s a big state – and there’s a lot to do; from outdoor excursions to city shopping sprees, from old west to new age.

So when HenkinSchultz was asked to masterfully piece together the myriad of tourism attractions across the state, we obliged – and did so in a way that wasn’t too overwhelming. In fact, if you didn’t understand the variety after seeing the spots, you must not have been watching.

“Race Against Breast Cancer” 1998

Kirby Schultz — Thu, 27 Aug 1998 21:24:29 +0000

Avera McKennan Foundation
Often, with sensitive subjects like cancer, it’s difficult to find the right words to say. And sometimes, the right words are an accident.

As is the case with this Avera Race Against Breast Cancer spot from 1998. Cancer is difficult to talk about. It’s an emotional subject. Which means the few precious words that ARE said carry a lot more weight.