July 7th, 2010
CiCi’s Pizza was looking for a way to increase its customer base through special e-mail offers. We used HenkinSchultz Traffic™, a full-service e-marketing program, to create a successful e-mail campaign for the pizza chain.
First, we worked with CiCi’s Pizza to build a list of customer e-mails through the landing page on CiCi’s Pizza’s website. In the meantime, we developed a suite of e-mail templates to feature different offers at the restaurant.
Using HenkinSchultz Traffic™, we are able to segment the e-mail addresses to tailor marketing to specific interest groups. Each e-mail targets a different audience, such as parents or coaches. Because the advertising is tailored to the readers’ needs, CiCi’s subscriber list has grown and open rates for the e-mails have remained consistently high.
July 7th, 2010
When we talk about e-marketing and what it can do for you, we’re not just speculating. We know through experience what works and what doesn’t — after all, we market ourselves online.
One component of our e-marketing campaign is the HenkinSchultz E-Newsletter. The e-newsletter allows us to let our clients know about industry news that’s relevant to them. We’re able to directly communicate with an interested group of people about advertising campaigns, social media, services we offer and more.
And our e-newsletter isn’t all work and no play. Besides pushing the limits of html e-mail design, the HenkinSchultz E-Newsletter is an engaging publication that gives readers a look into the daily life of people who work here (and who we think are pretty amazing, by the way).
June 29th, 2010
The Gas Stop
Our client wanted to promote its new product Flex 30, an optimal blend of ethanol and gas for Flex Fuel vehicles. The Gas Stop wanted to let environmentally conscious consumers know that Flex 30 would help them use less fuel while saving more money.
October 20th, 2009
CiCi’s Pizza – Sioux Falls
CiCi’s Pizza is a national chain, with national advertising and national coverage. So how do you create a local message that corresponds with the national image without getting lost in the umbrella of corporate hierarchy?
July 15th, 2009
The Gas Stop
A new focus on an old favorite – hot dogs, taquitos and egg rolls on the roller grill. All for only 99¢. And to celebrate, we pulled out all the stops.
