HenkinSchultz

You can just throw some words and images together for a logo, right? Try again. You want people to instantly recognize your brand and your identity, so you’ll need a careful calibration of elements to meet that goal. Naming a company or program also takes careful consideration of the subtle nuances of language—which we can help with, too. Just like we did with Here 4 Youth. We were there from the development of their name and logo, to creating their brand identity.

Rosenbauer America
Rosenbauer America makes fire trucks. Really, really incredible state-of-the-art fire trucks and other firefighting equipment that lead the industry. We updated the marketing materials to have a clean and contemporary feel that matches the vibe of the company’s high-tech, innovative equipment.

South Dakota Department of Health
SIM-SD is a one-of-a-kind partnership committed to ensuring consistent emergency care across South Dakota. The project uses state-of-the art training to enhance pre-hospital and hospital emergency care.

The Leona M. and Harry B. Helmsley Charitable Trust
The Rural Healthcare Program of The Leona M. and Harry B. Helmsley Charitable Trust aspires to improve lives through access to affordable healthcare. To do that, program leaders invite organizations to partner with them. Since organization was fairly new to the upper Midwest, The Trust needed materials they could leave with potential partners that explained the program’s mission.

Avera Health
Reaching the thousands of healthcare providers who work for the Avera health system can be a challenge. That’s why Avera created the award-winning All of Us, a newsletter designed to appeal to healthcare providers and to inform them of the latest news at Avera. The marketing team at Avera writes the copy, and HenkinSchultz designs it.

The Gas Stop
What do people like more than a deal on fountain pop? Not much, it turns out! The Gas Stop offered any size of fountain pop for 89¢, all summer long. HenkinSchultz designed window clings, posters and pump toppers to advertise the special, and we heavily promoted the deal on The Gas Stop’s Facebook and Twitter pages. Generating lots of positive feedback on the social media sites, the promotion was popular with customers.

The Gas Stop
Our client wanted to promote its new product Flex 30, an optimal blend of ethanol and gas for Flex Fuel vehicles. The Gas Stop wanted to let environmentally conscious consumers know that Flex 30 would help them use less fuel while saving more money.

Avera McKennan
Our client wanted a fun way to show that Avera Children’s Hospital & Clinics “know kids.” What better way than to show kids being kids? These brochures and billboard show how the services offered at Avera Children’s help patients stay healthy so they can continue being the silly, fun kids that they are.

The Gas Stop
Online banner ads and e-mail offers are just a few ways The Gas Stop has harnessed the power of the Internet to advertise the products available inside its stores. The advertising uses the look and feel of the in-store marketing to make the campaign cohesive with The Gas Stop’s other collateral materials.

Ecoblade by Diamond Mowers
Diamond Mowers has an amazing product, but it didn’t have visibility with their clients. They came to us for help positioning and packaging an industrial mower that applies chemicals at the same time it cuts. We give you the ecoblade.