HenkinSchultz

An Avera Heart Hospital campaign at The Empire Mall in Sioux Falls raised awareness about the symptoms of heart attacks—and what better way to do that than to cover the mall’s food court and windows with enormous signs? We worked with Avera Heart Hospital to create banners, window clings and floor clings that talk about heart disease.

Dakota Resources
Since its start in 2000, South Dakota Rural Enterprises, Inc., had added pieces to its marketing materials as needed. That piecemeal approach resulted in a diluted look and materials that didn’t really work together. An update to the name centered the business and a new look pulled all the pieces together.

Icon Lounge
The owners of Icon Lounge wanted their new bar to become an iconic symbol in Sioux Falls. HenkinSchultz Partner Kirby Schultz had the vision to make it beautiful and marketable by using iconic people as the artwork.

Willow Run
When successful entrepreneur Tom Walsh took ownership of Willow Run in 2011, he wanted a fresh look for the golf course’s logo and marketing materials.

Sprint
Talk on the phone. Talk on the radio. Testimonial-style radio spots were the way to go with Sprint’s 2011 radio campaign—they needed them now, and we delivered.

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TLC
Unless you’re a recovered alcoholic, you might not think about supporting organizations that make it their mission to help people recover from alcoholism. TLC recognizes that and keeps in touch with its donors through an identity brochure, website, annual appeal letter and quarterly e-newsletters. By sharing information about the TLC program, donors are reminded why their support is needed by an organization that focuses on the important topic of alcohol recovery.

Graham Automotive
Suzuki is more than motorbikes…but most people don’t know that. To get the word out about their amazing luxury cars, we put it out there in a pedal-to-the-metal campaign that included radio, a new landing page, e-offers and more. We touted their best-in-the-biz guarantee and, guess what? Combined with Graham’s hard work on the sale floor, their car sales increased!

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Check out this radio spot and tell us what you think in the comments below.

You can just throw some words and images together for a logo, right? Try again. You want people to instantly recognize your brand and your identity, so you’ll need a careful calibration of elements to meet that goal. Naming a company or program also takes careful consideration of the subtle nuances of language—which we can help with, too. Just like we did with Here 4 Youth. We were there from the development of their name and logo, to creating their brand identity.

Rosenbauer America
Rosenbauer America makes fire trucks. Really, really incredible state-of-the-art fire trucks and other firefighting equipment that lead the industry. We updated the marketing materials to have a clean and contemporary feel that matches the vibe of the company’s high-tech, innovative equipment.

The Leona M. and Harry B. Helmsley Charitable Trust
The Helmsley Trust needed a booklet for participants in its eExploration day, an event that explored eTechnology in rural health. The booklet needed to explain The Helmsley Trust’s partnerships with Avera and The Evangelical Lutheran Good Samaritan Society.