Brand Management

Logos. Brand standards. Consistency. Everything that makes the visual identification of your company, group, event or campaign. That’s a major part of brand building, and it’s something we do pretty well here at HenkinSchultz.

“Assisting With Recovery”

June 2nd, 2011 0 Comments “Assisting With Recovery”

TLC
Unless you’re a recovered alcoholic, you might not think about supporting organizations that make it their mission to help people recover from alcoholism. TLC recognizes that and keeps in touch with its donors through an identity brochure, website, annual appeal letter and quarterly e-newsletters. By sharing information about the TLC program, donors are reminded why their support is needed by an organization that focuses on the important topic of alcohol recovery.

Here4Youth

April 29th, 2011 0 Comments Here4Youth

You can just throw some words and images together for a logo, right? Try again. You want people to instantly recognize your brand and your identity, so you’ll need a careful calibration of elements to meet that goal. Naming a company or program also takes careful consideration of the subtle nuances of language—which we can help with, too. Just like we did with Here 4 Youth. We were there from the development of their name and logo, to creating their brand identity.

“High-Tech With Down-Home Values”

April 29th, 2011 0 Comments “High-Tech With Down-Home Values”

Rosenbauer America
Rosenbauer America makes fire trucks. Really, really incredible state-of-the-art fire trucks and other firefighting equipment that lead the industry. We updated the marketing materials to have a clean and contemporary feel that matches the vibe of the company’s high-tech, innovative equipment.

“The Future of Medicine”

March 7th, 2011 0 Comments “The Future of Medicine”

South Dakota Department of Health
SIM-SD is a one-of-a-kind partnership committed to ensuring consistent emergency care across South Dakota. The project uses state-of-the art training to enhance pre-hospital and hospital emergency care.

“SDMyLife.com”

December 17th, 2010 0 Comments “SDMyLife.com”

South Dakota Department of Education
Getting 38,241 high-school students to start thinking seriously about their futures is not easy—unless there are awesome prizes involved. We teamed up with the South Dakota Department of Education to promote the department’s website. sdMyLife.com serves as a valuable tool for South Dakota high school students to help plan their futures and careers.

“We Know Kids”

June 15th, 2010 0 Comments “We Know Kids”

Avera McKennan
Our client wanted a fun way to show that Avera Children’s Hospital & Clinics “know kids.” What better way than to show kids being kids? These brochures and billboard show how the services offered at Avera Children’s help patients stay healthy so they can continue being the silly, fun kids that they are.

The Gas Stop’s Online Advertising

June 15th, 2010 0 Comments The Gas Stop’s Online Advertising

The Gas Stop
Online banner ads and e-mail offers are just a few ways The Gas Stop has harnessed the power of the Internet to advertise the products available inside its stores. The advertising uses the look and feel of the in-store marketing to make the campaign cohesive with The Gas Stop’s other collateral materials.

Eco-friendly. Economical.

May 20th, 2010 0 Comments Eco-friendly. Economical.

Ecoblade by Diamond Mowers
Diamond Mowers has an amazing product, but it didn’t have visibility with their clients. They came to us for help positioning and packaging an industrial mower that applies chemicals at the same time it cuts. We give you the ecoblade.

Texture-nology

May 7th, 2010 0 Comments Texture-nology

Matz Painting & Wallcovering
Using carefully calibrated shades, tones and colors, Matz Painting & Wallcovering capitalizes on existing light to create an atmosphere perfectly suited to each client’s business.  Check it.

“Putting You First – Television Campaign”

December 30th, 2009 0 Comments “Putting You First – Television Campaign”

The First National Bank in Sioux Falls
Putting You First. It means focusing on the customer. And we mean REALLY focusing on the customer – not just the data that’s connected to that customer. We got a chance to explain via television.