Avera Health
So you’re having a baby. Which hospital do you go to? Our goal: get people to say “Avera.”
It was through wily marketing skill that we helped Avera McKennan become a leader in quality obstetrics care in an already crowded market. The message was easy: delivery and recovery with care, where you’re more than a number – you’re a person who just witnessed the miracle of birth.
And from there, the campaign spread across the Avera landscape, from Marshall to Mitchell, Aberdeen to Yankton.
