“Access to Affordable Healthcare”
The Leona M. and Harry B. Helmsley Charitable Trust
The Rural Healthcare Program of The Leona M. and Harry B. Helmsley Charitable Trust aspires to improve lives through access to affordable healthcare. To do that, program leaders invite organizations to partner with them. Since organization was fairly new to the upper Midwest, The Trust needed materials they could leave with potential partners that explained the program’s mission.
We worked with the program’s leaders on a four-color folder promotional piece that explains The Trust’s grantmaking strategies. Intermixing images of rural America with images of the latest healthcare technology, the sharp brochure makes it clear how The Trust can help organizations improve access to healthcare in the upper Midwest.
