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The Hits
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When we say "Since 1991," we mean it.That's a long time in the world of marketing. But there are some past glories we love revisiting, whether for their history or for their quality. Oftentimes, for both.
Which is why we're proud of these projects. The golden oldies. The Solid Gold Hits. The platinum records that have won us some prestige, a few awards, and a lot of happy clients.
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Flickr
Stream of Awesome
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Chopz grand opening
October 17th, 2012
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CHOPZ
October 17th, 2012
Recently, Orion Food Systems created a new restaurant concept that needed a fresh brand. The key to getting the concept right was knowing the customers and putting them first.
High-energy foods need a high-energy brand. That’s when HenkinSchultz came in to develop the concept and look of the marketing materials. We chose the name “Chopz” for the brand because it works on several levels; depending on the context, it means mouth, skills or a cut of meat. The tagline “eat to win” implies that food is fuel, but in a more interesting, competitive way. Stripes and shiny, chrome-like details gave the campaign a sports feel. We applied the new logo and look to posters, flyers, signage and an animated video.
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SDSU Indoor Practice and Human Performance Center Brochure
September 5th, 2012
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It Starts With State
September 3rd, 2012
South Dakota State University Foundation
The SDSU Foundation appealed to donors’ nostalgia during its $200 million capital campaign. The foundation used the theme “It Starts With State” to remind donors that the university is where many started their educations, careers and even marriages. That message instantly connects donors with why making a donation that will expand, strengthen and revitalize SDSU is so crucial. -
Plugged Into a Campaign
August 26th, 2012
Sioux Empire United Way
Regular e-mails keep Sioux Empire United Way employee campaign managers and supporters updated on the campaign’s progress. The e-newsletters report on fundraising ideas, programs supported by the Sioux Empire United Way and much more.
Post Haste
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The Advantages of Direct Mail
Don’t underestimate the power of tradition. Even in a digital world, traditional tangible advertising is still a powerful medium to reach people. Direct mail marketing is a method of advertising where businesses mail large groups of consumers a pr[...]
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The Advantages of Direct Mail
